Logo.

Based in Hyderabad, Ethika is an Insurance Broking firm that deals primarily in risk insurance for homes, shops and businesses. Their design brief was for a simple and professional logo that conveyed the highest ethics practiced by the firm in its business dealings.

The logo, with the tick to convey that Ethika was the ‘right choice’ was thus supplemented with the bye-line ‘what Risk do you take?’ to connect with the prime offerings of the firm. The pure blue with red on white provided the formal, professional connect. We supplemented the logo with a complete suite of stationary, letterhead, envelope, visiting cards, folders and office signage.

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